Squeak E. Clean partners with W+K Shanghai and Nike China on new ‘Calling All Athletes’ campaign
Global creative audio network Squeak E. Clean, with APAC operations anchored in its Melbourne studio, has partnered with Wieden+Kennedy Shanghai on Calling All Athletes, Nike China’s newest campaign spotlighting celebrated sprinter Su Bingtian.
The Squeak E. Clean team delivered the original score, sound design, and final mix for the film, drawing on its international artist network — including a bespoke collaboration with UK-born Hong Kong artist Mui Zyu — to build a distinctive and energetic sonic identity.
The project reflects Squeak E. Clean’s continued investment in the Australia and APAC markets, showcasing the studio’s fully integrated capabilities in original composition, artist partnerships, and audio post production across the region.
With Melbourne and Los Angeles operating as a connected creative ecosystem, Squeak E. Clean bridges talent and ideas across continents—shaping the future of sound for brands looking to make an impact in Australia, APAC, and global markets.
Watch the film: https://www.nike.com.cn/callingallathletes
Credits –
Original Music + Sound Design by Squeak E. Clean
Executive Producer / Managing Partner: Michael Gross
Founder / Executive Creative Director: Sam Spiegel
Creative Director: Matthew Compton
Sr. Sound Designer & Mixer: Chris Nungary
Sr. Sound Designer & Mixer: Surachai Sutthisasanakul
Producer: Emma Dufault